Natural & Noble

The Challenge

To raise awareness for a small business and create a following, particularly to promote their festive products over Christmas. They required support in campaign planning, asset creation and ad management/reporting from the team.

The Solution

We planned a traffic campaign focusing on each of the client’s main products to launch in November. We would use the buzz up to the festive period as a way of engaging the audience and steering them towards the products on offer, such as mulling spices and gin infusion kits. This also formed a base for the assets and visuals for the campaign.

Our work

Following the traffic campaign to generate sales and an initial buzz around Natural and Noble, we then launched an awareness campaign in April 2023 to cultivate more of a community and following for their Facebook page. We used their candied bacon product as the base for this campaign, and created a short instructional video and well as promo videos for the ad campaign.

The results

Total reach

Link clicks